By Mari Connor, Owner of Marigold Marketing Group A lot of the conversation around artificial intelligence focuses on what it might replace. For small business owners, that framing misses the point entirely. At Marigold Marketing Group, we’ve seen firsthand what AI actually does when it’s deployed thoughtfully: it clears the
Staying ahead in paid social means knowing what’s working now. In August 2025, Reddit threads and Google searches lit up with fresh updates on Facebook ads, Instagram features, and broader social media trends. Here’s your complete breakdown. Facebook Ads Trends in August 2025 1. Value Rules Roll Out Across Objectives
If you’re running paid campaigns in 2025, your Meta Ads creative strategy might need a major upgrade. We’ve revamped how we test creative, what types of visuals perform, and how often we refresh ads — all based on what’s actually working in today’s algorithm. In this post, we’ll share the
If you’re marketing online this year, it’s important to stay on top of the latest social media and Facebook ads trends 2025. Platforms like Instagram, TikTok, Facebook, and Meta Ads are evolving fast — and what worked even a few months ago might not be the best approach today. At
Meta isn’t just tweaking its algorithm. It’s fundamentally reinventing its AI infrastructure. With the rollout of Meta Andromeda, its proprietary machine learning system, and the release of LLaMA 4, a natively multimodal large language model, Meta is laying the groundwork for a new era of AI-powered advertising. For marketers and
As an infopreneur, understanding how artificial intelligence (AI) is influencing consumer behavior can provide you with a competitive edge in the digital marketplace. A recent article highlights that AI is expected to assist consumers in making purchase decisions, with 53% of U.S. consumers and 50% of U.K. consumers expressing trust in