Marigold Jumpstart is your essential companion for launching successful digital advertising campaigns on Meta platforms

With our seasoned experts by your side, we provide step-by-step guidance to ensure your campaigns start smoothly and profitably.

Marigold Jumpstart empowers you with the knowledge and strategies needed to thrive in the world of digital advertising.

Account Setup

Ensuring your digital advertising business assets are all connected correctly for optimal use includes but not limited to:
- Facebook business page
- Instagram business page
- Facebook pixel/data management
- Google ads manager setup
Correctly connecting your advertising platforms to your payment systems to ensure seamless ad delivery
Assistance and initial training on audience creation
Initial population of pages and accounts to ensure content is present for viewers and accounts look active
Initial analysis of previous campaigns to glean any components that were successful and identify places for improvement
Dashboard creation for real-time data points and results visibility

($10,000 value)

Strategy

Initial marketing audit call to identify key stakeholders for your business and target audiences
Optimize your marketing strategy, streamline content and prioritize KPIs
Extensive review of any landing pages and funnels to maximize conversion
Campaign mapping: creating and visualizing a timeline for campaigns with multiple steps, objectives and desired outcomes
Budget planning: determining reasonable baseline costs and identifying potential sales targets
Key messaging discussion to ensure content and digital ads are speaking to the right people, in the right way, at the right time.
Identifying other opportunities for growth, whether it’s generating leads, making sales, or creating raving fans.

($12,500 value)

Integration

Conversion tracking setup, troubleshooting and optimization
Ensuring all channels are as cleanly attributable as possible
Identifying potential “data black holes” or troubleshooting why tracking hasn’t been working
Connecting Google Analytics, Google Tag Manager, Facebook pixel/ datasets, CRMs and any other third party platforms and programs so that all pieces work together seamlessly

($3500 value)

Optimization

An audit of campaigns to improve conversions, costs and ROI
Campaign setup for optimal conversions and results
Initial testing of suggested campaigns
Optimization notes provided as the team monitors tests.
4 calls (typically weekly) to talk through progress, results and for training purposes

Marigold Jumpstart

$10,000 value for a limited time

(Pricing increasing to $15,000 soon. Payment plans available)

If you work with us on a Jumpstart plan and we all determine it is a good fit, we can discuss an ongoing partnership. All of the above services are included in a $5k/month retainer (6 month minimum)