Making Facebook Ads Work on a Small Budget
When it comes to marketing your business, Facebook Ads on a small budget can feel like an elusive strategy—something meant for companies with large financial resources. But here’s the truth: Facebook Ads can effectively work for you, even with limited funds. You don’t need to invest thousands of dollars to see meaningful results. With the right tactics, […]
Key Facebook Ad Metrics for Event Managers
Event managers shoulder the immense responsibility of orchestrating flawless events, from dazzling concerts to high-stakes business conferences. We understand the importance of every filled seat and every smiling face in the audience. That’s why we’ve embarked on an in-depth journey into the ultimate guide on ‘Key Facebook Ad Metrics for Event Managers.’ We believe that […]
7 Signs It’s Time To Try Facebook Ads
The Non-Designer’s Guide To Creating High-Converting Facebook Ad Images
In advertising, it’s always been vital to grab a prospect’s attention. That’s especially true when advertising on Facebook with ad images. The news feed is crowded. Friends, family, co-workers, and advertisers all compete for the scrollers’ attention.
2 Variables To Test For Better Facebook Ad Results
In the world of marketing, testing is king for better Facebook ad results. Finding the exact right elements, tweaking for perfection, and coming up with a winning combination is how marketers find what works and what flops. If you’re not a marketer, the thought of testing might feel a little overwhelming. Just consider the endless […]
3 Ways to Target Your Ideal Audience via Facebook Ads
Welcome to Facebook, a marketer’s paradise for finding your ideal audience! Facebook has created a space for sharing. Users willingly hand over personal details daily. This includes major life events (babies, weddings, moves, job changes), family and relationship status, location, likes, demographics, and more. This means there is a wealth of information about Facebook users, […]
The Myth About Facebook Likes, Comments And Other “Vanity” Metrics
“Likes and comments don’t matter. They’re just “vanity” metrics!” That’s the basic sentiment around the internet. A quick Facebook search on “vanity metrics” revealed a number of posts mocking those who pursue likes, comments, and shares. The argument among marketers is that only the bottom line matters. After all, likes, shares, and views don’t pay […]